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How to Make Money and Create Community with Monuments - Volume 1

The Evolution of the Ferry Building for the 21st Century

How did a transportation hub transform into a world-class public food market?

As one of the most famous landmarks in San Francisco, the Ferry Building has played an important part in the development of the city in multiple ways. From its position on Market Street near the city’s financial, banking and transportation district, it has served as a figurative gateway for residents and visitors but also as […]

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Creating a Complete Experience at the Golden Gate Bridge

How to take the legacy of an American Icon to a whole new level

To say the Golden Gate Bridge in San Francisco is an icon of architecture and even America itself doesn’t begin to explain the significance of the structure. Seeing the American Society of Civil Engineers declare the bridge one of the Wonders of the Modern World as well as the number of movies that include the […]

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How Lands End Attracts Visitors from Across the World

Showcasing the kind of legacy that can be built by taking advantage of the resources and history of a location

Given the location of Lands End within the Golden Gate National Recreation Area in San Francisco, California, it can be difficult to pinpoint the importance and relevance of the park. With numerous federal, state, city and private parks located throughout the city, it’s tempting to think of Lands End as just another park on this […]

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Exploring the Economic and Cultural Impact of The Fremont Troll

The personification of a monumentous transformation in the Fremont Neighborhood of Seattle, WA

There are multiple approaches to enacting figurative and literal change to and for a neighborhood. Providing the people in that neighborhood with something to be proud of is an essential element in this kind of transformation, and it’s one the community of the Fremont neighborhood in Seattle, Washington focused on in their efforts to create […]

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