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How to Make Money and Create Community with Monuments - Volume 1

Mount Rushmore Becomes an Attraction for South Dakota and an Icon of America

A monumental masterpiece

South Dakota has numerous and notable monuments, but none are as famous or popular as the Mount Rushmore National Memorial. A massive sculpture that has been carved into the granite face of a mountain, Mount Rushmore represents the first 150 years of the history of the United States and attracts more than two million visitors […]

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The Statue of Leifur Eiríksson (Leif Erikson) Ties Itself to the Identity of Iceland

An Icon of Iceland

One of the best-known landmarks in Reykjavik, Iceland is the statue of Leifur Eiríksson, also known as Leif Erikson. Now recognized as the first European to visit North America, the Statue of Leif Erikson personifies the strong sense of identity that the explorer has enabled for the entire country of Iceland. That identity is directly […]

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Visiting the Rocky Statue Becomes a Rite of Passage in Philadelphia

From Movie Prop to Icon of Philadelphia

A nearly 10-foot bronze statue of iconic movie character “Rocky” resides to the right of the front steps of the Philadelphia Museum of Art in Philadelphia, Pennsylvania. Based on the character of the same name that debuted in the popular film, visiting the statue and climbing these steps is considered by many to be a […]

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The Enchanted Highway Features the World’s Largest Scrap Metal Sculptures

Creating an Attraction for Regent, North Dakota

Created to draw attention and activity to Regent, North Dakota, as well as the surrounding area, the Enchanted Highway features seven incredibly large metal sculptures, with “Geese in Flight” establishing itself as the world’s largest metal sculpture. In doing so, the attraction has been able to draw attention and activity to the area in especially […]

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“Salem Sue” Becomes a Landmark for North Dakota

New Salem is home to the “World’s Largest Holstein Cow”

Viewable from over five miles away, “Salem Sue” has allowed New Salem, North Dakota to bill itself as the home to the “World’s Largest Holstein Cow”. This large, fiberglass Holstein cow was originally created to honor and advertise local dairymen. Since being erected though, “Salem Sue” has also been able to promote tourism and business […]

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“Spoonbridge and Cherry” Becomes an Icon of Minneapolis

An Undeniable Part of Minnesota

Sculptures such as the Little Mermaid in Copenhagen and Manneken Pis in Brussels have become icons of their respective cities, and the same thing has happened for Minneapolis, Minnesota with “Spoonbridge and Cherry”. This whimsical, 50-foot long piece has delighted visitors ever since it was installed and is now a familiar and iconic symbol for […]

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Showcasing the Art of Our Time at the John and Mary Pappajohn Sculpture Park

Showing the Art of Our Time at the John and Mary Pappajohn Sculpture Park

Sculpture parks across the world and even in Iowa have been able to create excitement and activity for entire communities, but few have done so with as much success as the John and Mary Pappajohn Sculpture Park. This collection of modern sculptures has helped to create a pedestrian-friendly entrance to downtown Des Moines, Iowa. In […]

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