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How to Make Money and Create Community with Monuments - Volume 1

The Oculus Becomes an Architectural and Inspirational Icon for New York City

Transforming the World Trade Center station

Serving over a million people every week, the Oculus station house is home to 12 subway lines and the World Trade Center Port Authority Trans-Hudson (PATH) station in New York City. As one of the largest transportation hubs in the city, the location would always be a popular one, making the effort to transform it […]

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The East Coast Memorial Provides The Battery with a Place of Community and Connection

Honoring Those Missing in the Waters of the Atlantic

As the largest monument in The Battery, the East Coast Memorial has defined the experiences that audiences can have throughout the park that dominates lower Manhattan in New York City. Created to honor the American servicemen who died while engaged in combat during World War II, the East Coast Memorial allows audiences to meaningfully connect […]

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Monumentous World: The Obscure and Outstanding Monuments in New York City, New York

The Fiorello La Guardia Statue, Annular Eclipse and more

New York City is home to some of the most famous monuments in the world, ranging from the massive Statue of Liberty to the iconic Wall Street Bull to the distinctive Rockefeller Center. These landmarks have created countless cultural and economic opportunities that have been realized across the city. However,  many other landmarks have defined […]

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Modern Monuments: The Sphere by Fritz Koenig Embodies the Indestructible Spirit of the United States

An iconic sculpture salvaged from the World Trade Center site

An iconic sculpture salvaged from the World Trade Center site that was decimated during the terrorist attacks on September 11, 2001, the piece that has become known as The Sphere was created by Fritz Koenig. It originally stood at the center of Austin J. Tobin Plaza between the Twin Towers. Recovered from Ground Zero after […]

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The Art Deco Style of Rockefeller Center Creates Experiences for Audiences and an Attraction for New York City

Enabling distinct experiences across an entire complex

The artwork at Rockefeller Center has set the standard for public art in New York City. Audiences from across the city and beyond come to experience the art deco murals, reliefs, sculptures, carving and more. Doing so has created opportunities for engagement that allow audiences to explore and appreciate the beauty of the space and […]

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Madison Square Park Enables Experiences That Can be Felt All Across New York City

What a City Park Can Be

Named for the fourth President of the United States, Madison Square Park has carved out an identity that can be experienced throughout the surrounding neighborhoods and all of New York City. These experiences have impacted the monuments and engagement that are featured across the park, highlighting how such elements can attract audiences and positively impact […]

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