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How to Make Money and Create Community with Monuments - Volume 1

The High Line as Equal Parts Transformation and Inspiration for New York

Experiencing a Garden in the Sky

Long after being abandoned by trains that used to ship commodities on Manhattan’s West Side, the High Line in New York has since been redesigned as a “living system” that is equal parts public park and historical landmark. This elevated park built on a historic freight rail line has helped transform the West Side of Manhattan […]

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Cheyenne Big Boots Prove that ‘These Boots Are Made for Talking’

Capturing the Spirit of Cheyenne

The Bucking Horse and Rider is a trademark of Wyoming and is featured on everything from license plates to coins, which illustrates how much everyone in the region identifies with this image and symbol. It’s part of the reason Wyoming is popularly known as the “Cowboy State,” and it’s also the reason that eight-foot tall […]

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Bringing A Christmas Story to Life in Cleveland

Transforming a Cleveland neighborhood like any other into something monumentous

The movie “A Christmas Story” was released a week before Thanksgiving 1983 to a mixed reception from audiences and critics. Over the years though, television airings and the home video release of the film turned it into a seasonal classic for audiences across the world. A cable network started a 24-hour marathon of the film […]

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What Makes the London Eye the UK’s Most Popular Attraction?

Capturing the hearts and minds of residents and tourists to create a 21st century monument

The original Ferris wheel was opened to the public in the late 1800s, but the concept of a wheel that spins in a circle with chairs attached to it has been around for centuries. This history combined with the fact that Ferris wheels have been a major draw at amusement parks for decades might make […]

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The Neon Museum Creates a Monument Out of Nothing

Celebrating the unique identity and legacy of Las Vegas with materials that others have literally thrown away

What does it mean to change the identity of a place or a location? Discarding everything and anything that signified the old identity is a given, meaning all of the material that helped create this identity ends up in the trash. In Las Vegas, where establishments of all types are torn down, rebuilt or refurbished […]

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The Evolution of the Ferry Building for the 21st Century

How did a transportation hub transform into a world-class public food market?

As one of the most famous landmarks in San Francisco, the Ferry Building has played an important part in the development of the city in multiple ways. From its position on Market Street near the city’s financial, banking and transportation district, it has served as a figurative gateway for residents and visitors but also as […]

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Creating a Complete Experience at the Golden Gate Bridge

How to take the legacy of an American Icon to a whole new level

To say the Golden Gate Bridge in San Francisco is an icon of architecture and even America itself doesn’t begin to explain the significance of the structure. Seeing the American Society of Civil Engineers declare the bridge one of the Wonders of the Modern World as well as the number of movies that include the […]

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