little havana – The Monumentous

How to Make Money and Create Community with Monuments - Volume 1

Little Havana Provides an Identity for a Miami Community

Defining a Cultural Destination

The Monumentous

Attraction, Monumentous Identity, North America, United States

Characterized by distinctive restaurants, small business enterprises, music, unique attractions and other cultural activities, the Little Havana neighborhood has become one of the top destinations in Miami, Florida. The collective identity of the neighborhood has created numerous opportunities that have defined the economy and culture of the entire neighborhood in a way that resonates for […]

The Calle Ocho McDonald’s Reflects and Celebrates the Little Havana Community

Enabling Compelling and Authentic Experiences

The Monumentous

Functional, Monumentous Community, North America, United States

A McDonald’s restaurant has been able to reflect the community that it is literally part of in a profound manner for the Little Havana neighborhood in Miami, Florida. By bringing in local artists to paint the exterior walls and install various pieces of art on and around the structure, the Calle Ocho McDonald’s location has […]