Skip to main content
How to Make Money and Create Community with Monuments - Volume 1

The Contemporary Sculptures on the Fourth Plinth Redefine Trafalgar Square

The Fourth Plinth and Beyond

Originally intended to hold an equestrian statue of William IV, the Fourth Plinth in Trafalgar Square in central London has become the home of rotating contemporary sculptures. These commissions have become some of the most famous public art prices in the world, showcasing what it can mean when squares and other areas of historic significance […]

Read More

London Bridge Hasn’t Fallen – It’s a Monument in Arizona

From 1st Century London to 20th Century Arizona

Numerous bridges called London Bridge have been built over the same section of the River Thames across the centuries. The Modern London Bridge replaced one that didn’t fall, but was actually sold, taken apart and reassembled 5,400 miles away. Lake Havasu City in Arizona is home to the London Bridge that was originally built in […]

Read More

What Makes the London Eye the UK’s Most Popular Attraction?

Capturing the hearts and minds of residents and tourists to create a 21st century monument

The original Ferris wheel was opened to the public in the late 1800s, but the concept of a wheel that spins in a circle with chairs attached to it has been around for centuries. This history combined with the fact that Ferris wheels have been a major draw at amusement parks for decades might make […]

Read More