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How to Make Money and Create Community with Monuments - Volume 1

The Alamo Creates an Experience Connected to the History and Culture of Texas

When History and Legacy Combine

The Battle of the Alamo took place across the location that is today known simply as The Alamo, located in San Antonio, Texas. The site is centered around the Alamo Church, which protects and preserves the legacy of this event and its place in the culture of Texas. However, the entire site allows visitors to […]

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Spanish Navy Plaza Enables Engagement with the Legacy of Miami

Celebrating the Spanish Discovery of America

Located within Maurice A. Ferré Park in downtown Miami, Florida, Spanish Navy Plaza commemorates an important part of the history of the city and region. Dedicated to the discovery of America by the Spanish Navy, the monument highlights an important legacy that connects the past to the present. Celebrating the Spanish Discovery of America The […]

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The Oklahoma City National Memorial Enables Powerful Experiences for Audiences

Experiencing a Legacy of Loss and Remembrance

The Oklahoma City bombing changed the lives of countless individuals, numerous communities, and an entire nation. Created to commemorate this tragedy but also allow audiences to uniquely experience its impact, the Oklahoma City National Memorial is located in the literal footprint of the event in downtown Oklahoma City, Oklahoma. The numerous landmarks that it contains […]

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Bok Tower Gardens Transforms a Space to Define a Vision for Connection and Experiences

"The Most Beautiful Tower in the World”

Designed to offer totally unique opportunities for artistic, cultural, personal and spiritual experiences, Bok Tower Gardens have become one of the top destinations in central Florida. Located atop Iron Mountain in Lake Wales, the landmark highlights what it can mean when a vision to transform a space physically and conceptually is able to attract the […]

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A Sense of Connection, Wonder and Community Allow the Big Blue Bear to Become a Denver Icon

A Sense of Wonder

Wistfully peering into the Colorado Convention Center, the 40-foot bear sculpture that stands outside of the building has come to serve as a new icon for Denver, Colorado. Officially known as “I See What You Mean,” the piece has provided an identity for the convention center while becoming the newest attraction for the surrounding community, […]

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Steelstacks Represent the Successful Transformation of a Community Icon

How a Legacy of Steel can Evolve

The Bethlehem Steel plant supplied the United States with critical building materials and served as an essential element of the Lehigh Valley region for over a century in Bethlehem, Pennsylvania. This literal piece of regional history could have been lost when the plant was closed but it was instead transformed into SteelStacks, a ten-acre campus […]

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Jackson Square Enables Community and Connection Across the History of New Orleans

A gateway to everything that New Orleans has to offer

Located in the heart of the French Quarter, Jackson Square has become one of the most prominent attractions in New Orleans, Louisiana. Surrounded by historic buildings and featuring distinctive walking paths and notable monuments, it has served as a place of connection and community across the entire history of the region. Originally Known as Place […]

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