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How to Make Money and Create Community with Monuments - Volume 1

How the Innovation at the Step Pyramid Changed the World

By thinking differently and asking a simple “what if?” question, the pyramid at Saqqara impacted history in a profound manner

Innovation that ends up permeating an entire society is often difficult to trace back to its origin. There are often different people involved over different time periods to the point that it’s impossible to determine when or how things changed. That’s not the case with the Step Pyramid, which contains the innovation that influenced the […]

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Experiencing the Legacy of Baltimore’s Washington Monument

Enabling a legacy that continues to help move the city forward

Monuments that are dedicated to concepts like victory or the history of an area often symbolize something far more ambiguous than ones dedicated to a specific person. However, landmarks that have been erected to honor a single individual frequently come to represent something much deeper. That’s certainly what happened for the Washington Monument in Baltimore. The […]

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What Makes the London Eye the UK’s Most Popular Attraction?

Capturing the hearts and minds of residents and tourists to create a 21st century monument

The original Ferris wheel was opened to the public in the late 1800s, but the concept of a wheel that spins in a circle with chairs attached to it has been around for centuries. This history combined with the fact that Ferris wheels have been a major draw at amusement parks for decades might make […]

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The Neon Museum Creates a Monument Out of Nothing

Celebrating the unique identity and legacy of Las Vegas with materials that others have literally thrown away

What does it mean to change the identity of a place or a location? Discarding everything and anything that signified the old identity is a given, meaning all of the material that helped create this identity ends up in the trash. In Las Vegas, where establishments of all types are torn down, rebuilt or refurbished […]

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The Transformation of German Legacy via the Berlin Victory Column

A monument that embodies the transformation of Germany itself

Though it doesn’t tower over the skyline of Berlin like the Berlin Television Tower, the Berlin Victory Column, aka the Victory Column, aka Berlin Siegessäule, can still be seen from quite a distance. It is a monument that has a history directly and indirectly connected to the city of Berlin and nation of Germany. It […]

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