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How to Make Money and Create Community with Monuments - Volume 1

Multiple Elements of Miami History and Culture Define the “Pillar of History”

A Legacy of Multiple Pieces of History

Commissioned by the Florida Department of Transportation in 1995, the “Pillar of History” is a 36-foot high carved column that graphically narrates the lives of the Tequesta Indians, in Miami, Florida. Created by Cuban Master Sculptor Manuel Carbonell, the piece as well as various markers that are thematically connected to multiple eras and aspects of […]

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The Calle Ocho McDonald’s Reflects and Celebrates the Little Havana Community

Enabling Compelling and Authentic Experiences

A McDonald’s restaurant has been able to reflect the community that it is literally part of in a profound manner for the Little Havana neighborhood in Miami, Florida. By bringing in local artists to paint the exterior walls and install various pieces of art on and around the structure, the Calle Ocho McDonald’s location has […]

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The Fulford-by-the-Sea Fountain Provides an Identity for a North Miami Neighborhood

An Irreplaceable Symbol of North Miami Beach History

The Fulford-By-The-Sea Fountain is a historic fountain located in a residential neighborhood in North Miami Beach, Florida. Built as part of a development project, it provided an identity for the early neighborhood that has ended up spanning eras and audiences to become an especially distinct symbol for an entire area. Built as Part of a […]

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Pegasus and Dragon Becomes an Essential Attraction for Gulfstream Park

A Symbol of Strength, Elegance and Triumph

A huge statue of the mythological figure Pegasus is shown slaying a dragon at the Gulfstream Park racetrack and casino in Hallandale Beach, Florida. Mentioned as the largest bronze equine statue in the world, the Pegasus and Dragon monument has become a landmark that has been able to brand the city and Gulfstream Park, cultivating […]

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The Key West AIDS Memorial Commemorates and Brings Together an Entire Community

A Legacy Tied to Loss and Love

Overlooking the Atlantic Ocean and set amidst the tropical setting of Key West, Florida, the Key West AIDS Memorial has become an essential element of both the landscape and community by featuring the names of the people from the area who died of complications due to AIDS. This ever-evolving memorial has become a hub of […]

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The Miami Beach Art Deco Cultural District Celebrates the History of the Region

Celebrating and Preserving Art Deco Architecture

The colorful buildings, original décor and elaborate details of the Art Deco Cultural District celebrate the unique history of an entire neighborhood in Miami Beach, Florida. Doing so has cultivated an attraction that residents and visitors have come to embrace in ways that positively impact the culture and economy of the entire city, all while […]

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Lincoln Road Mall Fulfills a Vision to Create an Urban Oasis in Miami Beach

Creating an Urban Oasis

A pedestrian road that shops, restaurants, galleries and more, Lincoln Road Mall has become one of the most popular attractions in Miami Beach, Florida. This urban oasis is the result of a vision to create a promenade that would enable audiences to engage with one another and with the culture of the entire region. Creating […]

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