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How to Make Money and Create Community with Monuments - Volume 1

What Makes the London Eye the UK’s Most Popular Attraction?

Capturing the hearts and minds of residents and tourists to create a 21st century monument

The original Ferris wheel was opened to the public in the late 1800s, but the concept of a wheel that spins in a circle with chairs attached to it has been around for centuries. This history combined with the fact that Ferris wheels have been a major draw at amusement parks for decades might make […]

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The Neon Museum Creates a Monument Out of Nothing

Celebrating the unique identity and legacy of Las Vegas with materials that others have literally thrown away

What does it mean to change the identity of a place or a location? Discarding everything and anything that signified the old identity is a given, meaning all of the material that helped create this identity ends up in the trash. In Las Vegas, where establishments of all types are torn down, rebuilt or refurbished […]

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The Evolution of the Ferry Building for the 21st Century

How did a transportation hub transform into a world-class public food market?

As one of the most famous landmarks in San Francisco, the Ferry Building has played an important part in the development of the city in multiple ways. From its position on Market Street near the city’s financial, banking and transportation district, it has served as a figurative gateway for residents and visitors but also as […]

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Creating a Complete Experience at the Golden Gate Bridge

How to take the legacy of an American Icon to a whole new level

To say the Golden Gate Bridge in San Francisco is an icon of architecture and even America itself doesn’t begin to explain the significance of the structure. Seeing the American Society of Civil Engineers declare the bridge one of the Wonders of the Modern World as well as the number of movies that include the […]

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